![]()
Lisa Wilding Brown
CEO, Innovate MR · Supplier-side
Topics Lisa shaped
AI & technology, Researcher craft & identity, Insights function & business, Methods, methodology & rigor, Industry, profession & meta
Episodes
- Human-powered sampling in the age of AI with Lisa Wilding Brown — Ep. 51 · Mar 24, 2026
What Lisa said — indexed claims
- Despite technological advancement and AI, the most important element of any business or research relationship is the people — employees, clients, and partners. — Ep. 51
- Cyber fraud in online research cannot be fully solved — anyone claiming to have solved it is being disingenuous, and the industry must operate with eyes wide open rather than expecting a technical fix. — Ep. 51
- Despite programmatic APIs, DIY platforms, and AI, human relationships remain the irreplaceable core of the research business — technology accelerates but cannot substitute for genuine partnership and trust. — Ep. 51
Connected across the corpus
Produced by aytm
Curiosity Current is made by aytm, the consumer-insights company. About aytm