Subhasish Nanda

Topics Subhasish shaped

Consumer behavior & culture, Industry, profession & meta, AI & technology, Researcher craft & identity, Insights function & business

Episodes

• From Data to Loyalty: How Verizon Uses Insights to Retain Customers with Subhasish Nanda — Ep. 17 · Jul 15, 2025

What Subhasish said — indexed claims

• AI-powered hyper-personalized retention — using behavioral signals like auto-pay cancellation or bundle disconnection to surface proactive offers — is both technically feasible and directionally coming, but it requires a careful balance to avoid making customers feel surveilled. — Ep. 17 · 25:44 · cl-subhasish-nanda-015
• Smartphone upgrade cycles have lengthened significantly because hardware has reached a point of diminishing marginal return — consumers no longer perceive meaningful differences between generations, so the two-year device-lock model that anchored telecom retention is obsolete. — Ep. 17 · 11:00 · cl-subhasish-nanda-005

Connected across the corpus

• Steve Olenski (CMO Whisperer Advisory) — 3 cross-references
• Christopher Khoury (American Medical Association) — 2 cross-references
• Hassan Aleem (Amazon) — 1 cross-reference
• Idil Miriam Cakim (Iris Flex) — 1 cross-reference
• Leonard Murphy (Gen2 Advisors / Greenbook) — 1 cross-reference

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